Effective Date: June 29, 2026
Firefly Consulting, LLC (“Firefly,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit our website, contact us, subscribe to our newsletter, download materials, or otherwise interact with us online.
This Privacy Policy applies to the Firefly Consulting website at firefly-consulting.com. It does not govern information Firefly processes for consulting clients under separate agreements.
Information We Collect
Information You Provide
We may collect information that you voluntarily provide, including:
- Contact and professional information, such as your name, email address, telephone number, company, job title, and professional interests
- Information included in a message, inquiry, or request
- Newsletter subscription preferences
- Any other information you choose to provide
Please do not submit confidential, sensitive, medical, financial, or legally privileged information through a general website form.
Contact Forms
When you submit a contact form, we use the information you provide to respond to your inquiry and for related business communications.
Submitting a contact form does not automatically subscribe you to the Firefly newsletter.
Resource Downloads
When you submit information to request or download a publication, guide, or other resource, we use that information to provide the requested material and administer the request.
The resource-download form includes a newsletter subscription checkbox that is selected by default. Unless you clear the checkbox before submitting the form, the email address you provide will also be added to the Firefly newsletter mailing list.
You may unsubscribe at any time using the unsubscribe link included in each newsletter or by contacting us.
Information Collected Automatically
When you visit the website, our systems and service providers may automatically collect certain technical information, including:
- IP address and approximate geographic location derived from it
- Browser, device, and operating system information
- Referring website
- Pages viewed and links selected
- Dates and times of visits
- Technical information about website requests, errors, and performance
How We Use Information
We may use personal information to:
- Respond to inquiries and provide information about Firefly’s services
- Deliver requested resources, newsletters, and other communications
- Manage subscriptions and communication preferences
- Operate, secure, analyze, and improve our website and communications
- Maintain business and administrative records
- Comply with legal obligations, prevent misuse, and protect our rights
We may combine information collected through the website with information obtained through ordinary business communications.
Newsletter and Email Communications
When you subscribe to the Firefly newsletter, we use the information you provide to send newsletters and related content.
Our newsletter system may collect information about email delivery and engagement, including:
- Delivery and bounce status
- Opens and link selections
- The dates and times of these activities
- Related technical information, such as an IP address, browser, or device type
We use this information to maintain our mailing list, evaluate the usefulness of our communications, troubleshoot delivery problems, and improve future newsletters.
You may unsubscribe at any time using the unsubscribe link included in a newsletter or by contacting us.
After an unsubscribe request, we may retain limited information on a suppression list to ensure that we do not send additional marketing messages to that address.
Unsubscribing from marketing communications will not prevent us from sending communications necessary to respond to an inquiry, provide requested services, or administer an existing business relationship.
Cookies and Similar Technologies
Our website and its service providers may use cookies and similar technologies for website functionality, security, performance measurement, and analytics.
We use Google Analytics to help us understand how visitors use the website, such as which pages are viewed, how visitors arrive at the site, and how they interact with its content. Google Analytics may collect information including IP address, browser and device information, referring website, pages viewed, and dates and times of visits.
You can configure your browser to reject or delete cookies, although doing so may affect certain website features.
We may also use tracking images and encoded links to measure newsletter delivery, opens, and link selections.
Firefly does not use this information to deliver advertising based on your activity across unrelated websites.
Service Providers and Other Disclosures
We use third-party service providers to operate our website, process form submissions, deliver email communications, host data, and support website security and maintenance.
These providers may receive or have access to personal information as reasonably necessary to perform services for Firefly.
We may also disclose personal information when required by law or when reasonably necessary to protect our rights, property, security, or safety.
Firefly does not sell or rent personal information.
Third-Party Websites
The website may contain links to third-party websites, social-media platforms, publications, or other external services. Firefly does not control the privacy or security practices of those third parties.
Information you provide to an external website is governed by that website’s privacy policy.
Data Retention
We retain personal information for as long as reasonably necessary to:
- Respond to inquiries and provide requested materials
- Manage subscriptions, suppression lists, and communication records
- Maintain business and administrative records
- Meet legal, tax, accounting, and compliance obligations
- Resolve disputes, enforce agreements, and protect the security of our systems
Retention periods may vary depending on the type of information and the reason it was collected.
Data Security
Firefly uses reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.
No website, email system, or method of electronic storage is completely secure. We therefore cannot guarantee absolute security.
Your Choices and Privacy Requests
You may contact us to:
- Ask what personal information we maintain about you
- Request correction or deletion of personal information, subject to applicable legal and business-record exceptions
- Change your communication preferences or unsubscribe from marketing communications
- Ask questions about our privacy practices
We may need to verify your identity before completing a request. We may also retain information when required by law or when reasonably necessary for legitimate business purposes.
Depending on where you live, applicable law may provide additional privacy rights. We will consider and respond to privacy requests as required by applicable law.
Privacy requests may be sent to info@firefly-consulting.com.
Children’s Privacy
The website is intended for business and professional audiences and is not directed to children under 13.
Firefly does not knowingly collect personal information from children under 13 through the website. If you believe a child has provided personal information to us, please contact us so that we can review and, where appropriate, delete it.
Processing in the United States
Firefly is based in the United States. Information submitted through the website may be processed and stored in the United States, where privacy laws may differ from those in your place of residence.
Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our website, services, business practices, or legal obligations.
When we make changes, we will update the effective date shown at the top of the policy. Material changes may also be communicated through the website or by other appropriate means.
Contact Us
Firefly Consulting, LLC
Austin, Texas 78739
Email: info@firefly-consulting.com
Phone: 1-800-381-2354
