Heather Rafferty

Heather has been a part of the Firefly team since 2014, where she focuses on content creation, visual storytelling, setting social media objectives, and developing engaging internal and external communications. She is an active listener focused on pulling out the right notes for messaging and is responsible for developing marketing collateral.

Her favorite technical projects often involve working with team members on the development of maps, charts, and other visual tools that help clients in the successful implementation of change within their organizations. She also enjoys sharing success stories of the service solutions offered by Firefly team members that have effected real change for clients.

With an international worldview stemming from a childhood as a Foreign Service brat, Heather brings to Firefly a natural curiosity and flexibility. Her work experience is creative and interdisciplinary, from assisting a Tony Award-winning director on the Steppenwolf stage to working as a freelance hair stylist in Chile.

When she’s not developing engaging content that helps locate Firefly Consulting advantageously in a competitive landscape, she can be found riding her motorcycle to far flung corners of the earth.


  • Acton School of Business
  • University of Virginia
    BA Drama


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Operations Consulting

We have consulting experience with engagements as diverse as mergers and acquisitions, operations strategy, supply chain acceleration, shop-floor process improvements, and call center efficiency improvement.



Assessments are customized to meet your goals, leveraging our frameworks and knowledge of best practices from years of industry experience. Recent work has been in financial services, insurance, healthcare, manufacturing, and supply chain.

ASQ Lean and Six Sigma Conference 2019

ASQ Lean and Six Sigma Conference 2019

March 4 - 5, 2019
Phoenix, AZ

Lisa Custer, PhD presents "Data Visualizations: In the Realm of Big Data"